Jesse James Garrett

You’ve got to fall in love with something to do great creative product work.

Fall in love with the problem. With the complexity and difficulty of framing a need and defining success.

Fall in love with the user. With the hopes and wishes and struggles they carry, large or small.

Fall in love with the process. With seeing an insight turn to a strategy turn to a plan turn to something real.

Fall in love with the team. With the people and their potential to be more than they’ve ever been.

Fall in love with the opportunity. With the dream to create something that didn’t exist before.

Fall in love with your own growth. With the not-knowing what comes next, followed by the expansive bliss of discovery.

So many leaders feel like they’re faking it because they’re trying to kindle a spark of passion in their teams that they aren’t even feeling themselves. But working with a private coach like me can help you reconnect to your own sense of passion for your work.

It’s not about learning to love the corporate agenda. It’s about developing your own agenda, your own sense of purpose and fulfillment that drives your work. If you’re missing that sense—that love—we can work together to help you find it.